What Is An Unbounce Page – Pros & Cons

Last Updated on January 28, 2021

Have you been looking for a landing page builder that is simple to use and has all the features you need? What Is An Unbounce Page

UnBounce might be your best bet if so.

It’s not simply a landing page builder either – it also has marketing automation software that will assist you increase conversions on your site!

But, does UnBounce have the best conversion features to assist you increase your sales?

Let’s discover.

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What can you do with Unbounce? What Is An Unbounce Page

Unbounce allows organizations to develop stunning, functional landing pages using one platform. Unbounce is focused on increasing your conversion rate, as visitors can be converted into consumers or leads.

Unbounce is an excellent tool for your business. You don’t need to hire a developer. It’s very basic to use the drag-and-drop page maker, even for non-techies like me.

Unbounce offers a range of landing page templates and conversion-focused features such as sticky bars and popups.

Unbounce’s A/B split-testing feature is among its greatest benefits. This tool enables you to produce numerous landing pages and test different elements. Unbounce will continue to collect data in time so that you can see which elements cause greater conversions.

Pros & Cons of Unbounce

There will be downsides and good points, much like any other marketing software tool. Unbounce is no exception.

Let’s take a better look at Unbounce’s pros and cons.

Unbounce Pros

  • Marketers can increase their return on investments (ROI), with highly personalized dynamic text replacement
  • Drag and drop editor enables users to produce landing pages quickly and quickly with no design experience
  • Smart Traffic eliminates the guesswork involved in testing various variations
  • A/B testing can be simple and increase conversion rates

Unbounce Cons

  • For a standalone item, it is costly
  • It is not suggested for site creation however does consist of some tools that can be utilized to develop basic pages
  • It is a steep learning curve. Support is not readily available 24/5

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Unbounce Features

Unbounce is mainly used to produce landing pages. It likewise provides a variety of other features, consisting of a landing page creator. These include sticky bars, pop-ups and A/B testing.

We’ll now take a closer look at these features.

Related Article: unbounce brasil

Unbounce’s Main Feature – The Landing Page Builder

Unbounce’s drag and drop landing page builder makes it simple to develop landing pages without having to compose any code. This tool enables you to rapidly produce landing pages utilizing templates or develop your own.

You can pick from over 100 templates to get you started. After you are done designing, you can rapidly duplicate or modify pages so they can be recycled throughout several campaigns. You can likewise personalize each element down to the pixel without restriction.

UnBounce landing page builder

A/B Testing

The first step in A/B testing with UnBounce is to develop a split test. Split testing is a procedure where you develop two versions of a page, one with one copy and the other with a various copy. Then you split the assets 50/50. You can see which one is converting visitors better. You can then appoint various weights to the variants. The higher the weight, the higher the self-confidence in the test results.

When you have 2 various variations, you can utilize the split tests to see which one converts much better. Then, you can see which version of the page drives more conversions. Then, compare the 2 variations of the page. The second version needs to be more effective if the split test reveals a higher number of signups. If the split test doesn \’t transform, move the original version to the other variation.

When you have your split test results, you can evaluate which version is carrying out much better. You can compare the results of each version against the control. When analyzing the data, you can identify which version is providing the greatest conversions. A/B testing helps you choose which page is more efficient. It permits you to test various versions of a landing page to discover which one converts much better. You can even run a test against an existing page and see which one creates the most conversions.

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Smart Traffic

This is my favorite Unbounce feature. I like being in control of how visitors reach my site.

Smart Traffic permits you to select where your visitors come from. You could, for instance, direct traffic from Facebook Ads to an email optin type.

You can likewise use Google Adwords for direct traffic to your homepage. You may choose to send traffic via social media platforms like Instagram or Twitter. Whatever your option, you can track who came through these channels and measure their impact.

Sticky Bars & Popups

Unbounce includes its own pop-up builder and bar builder, in addition to the main landing page feature. These tools make it easy to rapidly develop pop-ups.

Popups can be used in numerous methods. You can produce a full-screen popup with exit intent.

Popups can be configured to appear on the top or side of the site, or slide in from the sides. The popup can be triggered in lots of other methods than exit intent. You can likewise set the trigger based on time invested in the website or how far the person scrolls to the page.

Mobile view

Dynamic Text Replacement

Dynamic text replacement enables you to modify the copy of your landing pages according to the keywords people use in order to find your site. You can likewise customize the copy of your ads according to the keywords people type into Google.

This will permit you to customize your landing pages and ads to each user, increasing conversions.

Dynamic Text Replacement also supplies analytics that show how different variations carry out. You’ll have the ability to see if changing something had a unfavorable or positive result.

Unbounce Analytics

Unbounce gives you insights into the efficiency of your landing pages and how your A/B testing are carrying out. Incorporating Unbounce with Google Analytics will allow you to get the most from this tool. You can then draw in extra data and drill down to the results.


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Faster Landing Pages

Unbounce was amongst the very first to embrace AMP (Accelerated Mobile Pages) as a landing page builder.

These pages have been specially enhanced to load faster on mobile devices, reducing load times by an average of one second.

Unbounce has actually gone to terrific lengths to ensure that their pages load faster. The reasons are twofold:

Google now concentrates on making certain web pages are mobile-friendly and load rapidly for mobile users. More than 60% of web users access the internet by means of mobile phones.

Studies show that pages loaded faster lead to higher conversions. One research study showed that conversions drop by 7% for each one second of loading time.

Then you’ll need to rely on an AMP plugin if you want to achieve similar page speeds, if you’re running a WordPress site. UnBounce’s pages are far remarkable and will load faster and more efficiently.

Unbounce pages

Unbounce Kind Builder

The type builder is another beneficial feature of the Unbounce marketing software. This is a feature that you don’t need to use any third-party tool. It is easy to create forms from your Unbounce dashboard.

There are no restrictions on the type of fields that you can add. Unbounce support can help you get beyond these limitations.

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Unbounce Rates

Unbounce uses 4 plans that can be utilized to assist organizations of any size. These strategies are specifically tailored to the specific requirements of different kinds of businesses.

Launch Plan – $72 per Month

This plan is perfect for small companies that anticipate to convert as much as 500 visitors each month and get 20,000 visits.

The Optimize plan – $120 per Month

This plan is suitable for medium-sized companies that expect 500 to 1,000 conversions, 30,000 to 66,000 visits each month on one of the connected domains.

The Accelerate Plan – $200 monthly

This plan is created for big organizations that expect to convert between 2,000 and 3,000 visitors per month on seven associated domains.

The Scale plan – $300 per month

This plan is created for big plans and can be used to meet different service requirements. They vary in their conversion and see limits and the optimum number of domains that can link.

Man presenting

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Unbounce Alternatives

Let’s now compare Unbounce to some of its competitors.

Unbounce vs. ClickFunnels

  1. Both tools have similar features, they approach them from different angles. Both tools use drag-and-drop performance. Unbounce can only be utilized to produce landing pages ClickFunnels lets you construct sales funnels and landing pages.|Both tools have similar features, they approach them from various angles. ClickFunnels lets you build sales funnels and landing pages.}
  2. Unbounce’s interface and UX design are better. It is simpler to use and looks cleaner than Clickfunnels’ user interface.
  3. Unbounce allows multiple domain connections, while Clickfunnels permits just 3 domains to be linked on their starter plan and 20 on their Platinum plan.
  4. Unbounce loads faster pages.
  5. ClickFunnels is more costly than Unbounce

Unbounce vs. LeadPages

  1. Unbounce uses more flexibility in building landing page templates.
  2. UnBounce’s prices structure is simple to understand, making it both ideal for advanced marketers and newbies.
  3. UnBounce uses outstanding customer support through phone or live chat.
  4. LeadPages is more economical if you are looking to begin an online company.

InstaPage vs. Unbounce

  1. Unbounces Landing page Builder transcends to Instapages. Instapage requires that users download additional plugins in order to create landing pages.
  2. Unboundless is less expensive than InstaPage. If you are comfortable using Unbounced, we recommend InstaPage.
  3. Unboundless doesn’t permit you to change colors as InstaPage does.

Last Ideas

Unbounce deserves taking a look at. This tool is easy and powerful adequate to develop spectacular landing pages with no programming skills.

ClickFunnels is a great option if you are trying to find something that will please your consumers, even ecommerce capabilities.

Unbounce, however, is the best option if landing pages are your main concern.

If you are ready to get begun, get a 14-day free trial of Unbounce. What Is An Unbounce Page

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