Unbounce WordPress Plugin As Home Page – Pros & Cons

Last Updated on January 4, 2021

Have you been searching for a landing page builder that is simple to utilize and has all the features you require? Unbounce WordPress Plugin As Home Page

UnBounce might be your best bet if so.

It’s not just a landing page builder either – it likewise has marketing automation software that will help you increase conversions on your site!

However, does UnBounce have the very best conversion features to help you improve your sales?

Let’s learn.

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What can you do with Unbounce? Unbounce WordPress Plugin As Home Page

Unbounce permits businesses to create spectacular, functional landing pages utilizing one platform. Unbounce is concentrated on increasing your conversion rate, as visitors can be transformed into clients or leads.

Unbounce is a great tool for your organization. You put on’t requirement to work with a developer. It’s incredibly easy to use the drag-and-drop page maker, even for non-techies like me.

Unbounce uses a variety of landing page templates and conversion-focused features such as sticky bars and popups.

Unbounce’s A/B split-testing feature is one of its greatest benefits. This tool allows you to create numerous landing pages and test different elements. Unbounce will continue to collect information with time so that you can see which elements result in greater conversions.

Pros & Cons of Unbounce

There will be drawbacks and good points, similar to any other marketing software tool. Unbounce is no exception.

Let’s take a more detailed look at Unbounce’s pros and cons.

Unbounce Pros

  • Marketers can increase their return on investments (ROI), with highly personalized dynamic text replacement
  • Drag and drop editor permits users to create landing pages rapidly and quickly with no design experience
  • Smart Traffic removes the uncertainty involved in testing different variations
  • A/B testing can be easy and increase conversion rates

Unbounce Cons

  • For a standalone product, it is expensive
  • It is not recommended for website creation but does consist of some tools that can be used to produce standard pages
  • It is a high knowing curve. Support is not readily available 24/5

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Unbounce Features

Unbounce is mostly utilized to develop landing pages. It also provides a variety of other features, consisting of a landing page creator. These consist of sticky bars, pop-ups and A/B testing.

We’ll now take a more detailed look at these features.

Related Article: import landing page from unbounce to ontraport

Unbounce’s Highlight – The Landing Page Builder

Unbounce’s drag and drop landing page builder makes it simple to produce landing pages without having to write any code. This tool permits you to quickly create landing pages utilizing templates or build your own.

You can select from over 100 templates to get you began. After you are done developing, you can quickly replicate or edit pages so they can be reused across numerous campaigns. You can also customize each element down to the pixel without restriction.

UnBounce landing page builder

A/B Testing

The first step in A/B testing with UnBounce is to create a split test. Split testing is a procedure where you develop two versions of a page, one with one copy and the other with a various copy. Then you split the assets 50/50. You can see which one is converting visitors better. You can then appoint various weights to the variants. The higher the weight, the higher the self-confidence in the test results.

As soon as you have two different variations, you can use the split tests to see which one converts better. If the split test doesn \’t transform, move the initial version to the other variation.

Once you have your split test results, you can evaluate which version is performing much better. You can compare the results of each variant against the control. When analyzing the data, you can determine which version is delivering the greatest conversions. A/B testing helps you choose which page is more reliable. It permits you to test various versions of a landing page to discover which one converts better. You can even run a test versus an existing page and see which one generates the most conversions.

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Smart Traffic

This is my favorite Unbounce feature. I like being in control of how visitors arrive at my site.

Smart Traffic permits you to choose where your visitors come from. You could, for instance, direct traffic from Facebook Ads to an e-mail optin kind.

You can also use Google Adwords for direct traffic to your homepage. You may prefer to send out traffic through social media platforms like Instagram or Twitter. Whatever your option, you can track who came through these channels and measure their effect.

Sticky Bars & Popups

Unbounce features its own pop-up builder and bar builder, in addition to the primary landing page feature. These tools make it simple to rapidly create pop-ups.

Popups can be used in numerous methods. You can create a full-screen popup with exit intent.

Popups can be configured to appear on the leading or side of the website, or slide in from the sides. The popup can be triggered in many other ways than exit intent. You can also set the trigger based on time invested in the website or how far the individual scrolls down to the page.

Mobile view

Dynamic Text Replacement

Dynamic text replacement enables you to modify the copy of your landing pages according to the keywords individuals use in order to discover your site. You can also customize the copy of your ads according to the keywords individuals type into Google.

This will allow you to customize your landing pages and ads to each user, increasing conversions.

Dynamic Text Replacement likewise supplies analytics that show how various variations perform. You’ll be able to see if altering something had a unfavorable or favorable result.

Unbounce Analytics

Unbounce gives you insights into the efficiency of your landing pages and how your A/B testing are carrying out. Integrating Unbounce with Google Analytics will enable you to get the most from this tool. You can then draw in additional data and drill down to the outcomes.


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Faster Landing Pages

Unbounce was amongst the first to adopt AMP (Accelerated Mobile Pages) as a landing page builder.

These pages have been specially enhanced to load faster on mobile devices, lowering load times by an average of one second.

Unbounce has gone to excellent lengths to guarantee that their pages load faster. The reasons are twofold:

Google now focuses on making sure web pages are mobile-friendly and load quickly for mobile users. More than 60% of web users access the internet through mobile phones.

Research studies reveal that pages packed faster result in greater conversions. One research study showed that conversions come by 7% for every one second of loading time.

If you’re running a WordPress website then you’ll require to depend on an AMP plugin if you want to achieve comparable page speeds. Nevertheless, UnBounce’s pages are far superior and will load faster and more effectively.

Unbounce pages

Unbounce Form Builder

The form builder is another useful feature of the Unbounce marketing software. This is a feature that you put on’t requirement to utilize any third-party tool. It is easy to create forms from your Unbounce control panel.

There are no restrictions on the type of fields that you can include. Unbounce support can assist you get beyond these restrictions.

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Unbounce Prices

Unbounce offers four plans that can be used to help businesses of any size. These plans are specifically customized to the specific needs of numerous kinds of businesses.

Launch Plan – $72 each month

This plan is ideal for small companies that anticipate to convert as much as 500 visitors each month and receive 20,000 visits.

The Optimize plan – $120 each month

This plan appropriates for medium-sized business that expect 500 to 1,000 conversions, 30,000 to 66,000 visits monthly on one of the connected domains.

The Accelerate Plan – $200 each month

This plan is designed for large companies that anticipate to convert between 2,000 and 3,000 visitors per month on seven related domains.

The Scale plan – $300 each month

This plan is created for large plans and can be used to satisfy different company needs. They vary in their conversion and go to limitations and the optimum number of domains that can connect.

Man presenting

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Unbounce Alternatives

Let’s now compare Unbounce to a few of its rivals.

Unbounce vs. ClickFunnels

  1. Although both tools have similar features, they approach them from various angles. Both tools offer drag-and-drop performance. Nevertheless, Unbounce can just be utilized to produce landing pages ClickFunnels lets you build sales funnels and landing pages.|Both tools have comparable features, they approach them from different angles. ClickFunnels lets you build sales funnels and landing pages.}
  2. Unbounce’s user interface and UX design are much better. It is easier to use and looks cleaner than Clickfunnels’ user interface.
  3. Unbounce permits multiple domain connections, while Clickfunnels allows just 3 domains to be linked on their starter plan and 20 on their Platinum plan.
  4. Unbounce loads faster pages.
  5. ClickFunnels is more expensive than Unbounce

Unbounce vs. LeadPages

  1. Unbounce uses more flexibility in structure landing page templates.
  2. UnBounce’s pricing structure is easy to understand, making it both suitable for innovative online marketers and novices.
  3. UnBounce provides exceptional customer service through phone or live chat.
  4. If you are looking to begin an online service, LeadPages is more cost effective.

InstaPage vs. Unbounce

  1. Unbounces Landing page Builder is superior to Instapages. Instapage requires that users download extra plugins in order to create landing pages.
  2. Unboundless is cheaper than InstaPage. If you are comfy using Unbounced, we advise InstaPage.
  3. Unboundless doesn’t enable you to change colors as InstaPage does.

Last Thoughts

Unbounce is worth having a look at. This tool is powerful and basic enough to develop spectacular landing pages with no programming abilities.

ClickFunnels is a terrific option if you are trying to find something that will please your customers, even ecommerce capabilities.

Unbounce, however, is the very best choice if landing pages are your main priority.

If you are ready to get begun, get a 14-day free trial of Unbounce. Unbounce WordPress Plugin As Home Page

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