Last Updated on March 13, 2020
Have you been looking for a landing page builder that is easy to utilize and has all the features you require? Unbounce Wistia
If so, then UnBounce might be your best bet.
It’s not simply a landing page builder either – it also has marketing automation software that will assist you increase conversions on your site!
However, does UnBounce have the very best conversion features to assist you boost your sales?
Let’s learn.
What can you do with Unbounce? Unbounce Wistia
Unbounce permits organizations to develop sensational, functional landing pages utilizing one platform. Unbounce is focused on increasing your conversion rate, as visitors can be transformed into customers or leads.
Unbounce is a fantastic tool for your business. You wear’t need to employ a developer. It’s very simple to use the drag-and-drop page maker, even for non-techies like me.
Unbounce provides a range of landing page templates and conversion-focused features such as sticky bars and popups.
Unbounce’s A/B split-testing feature is among its biggest benefits. This tool permits you to produce several landing pages and test various elements. Unbounce will continue to gather information over time so that you can see which elements lead to higher conversions.
Pros & Cons of Unbounce
There will be disadvantages and good points, just like any other marketing software tool. Unbounce is no exception.
Let’s take a closer look at Unbounce’s advantages and disadvantages.
Unbounce Pros
- Online marketers can increase their return on investments (ROI), with extremely personalized dynamic text replacement
- Drag and drop editor enables users to create landing pages rapidly and easily with no design experience
- Smart Traffic eliminates the guesswork involved in testing various versions
- A/B testing can be basic and increase conversion rates
Unbounce Cons
- For a standalone item, it is pricey
- It is not advised for site development however does include some tools that can be utilized to create fundamental pages
- It is a high learning curve. Support is not offered 24/5
Unbounce Features
Unbounce is mostly used to produce landing pages. It also provides a range of other features, including a landing page creator. These consist of sticky bars, pop-ups and A/B testing.
We’ll now take a more detailed look at these features.
Related Article: best 3-party integration for unbounce
Unbounce’s Main Feature – The Landing Page Builder
Unbounce’s drag and drop landing page builder makes it simple to create landing pages without having to write any code. This tool permits you to rapidly create landing pages utilizing templates or build your own.
You can pick from over 100 templates to get you began. After you are done designing, you can rapidly duplicate or modify pages so they can be reused across several campaigns. You can also customize each element down to the pixel without constraint.
A/B Testing
The first step in A/B testing with UnBounce is to produce a split test. Split testing is a procedure where you create two versions of a page, one with one copy and the other with a various copy. You split the assets 50/50. You can see which one is converting visitors better. You can then designate various weights to the variants. The higher the weight, the higher the confidence in the test results.
When you have two different variations, you can utilize the split tests to see which one converts much better. If the split test doesn \’t convert, move the initial version to the other variation.
Once you have your split test results, you can examine which version is carrying out much better. It allows you to test various versions of a landing page to discover which one converts better. You can even run a test against an existing page and see which one produces the most conversions.
Smart Traffic
This is my favorite Unbounce feature. I love being in control of how visitors get to my website.
Smart Traffic allows you to select where your visitors originate from. You could, for example, direct traffic from Facebook Ads to an e-mail optin kind.
You can also use Google Adwords for direct traffic to your homepage. You may choose to send traffic via social media platforms like Instagram or Twitter. Whatever your option, you can track who came through these channels and determine their effect.
Sticky Bars & Popups
Unbounce features its own pop-up builder and bar builder, in addition to the primary landing page feature. These tools make it easy to quickly produce pop-ups.
Popups can be utilized in numerous methods. You can create a full-screen popup with exit intent.
Popups can be set up to appear on the leading or side of the website, or slide in from the sides. The popup can be activated in numerous other ways than exit intent. You can likewise set the trigger based upon time invested in the site or how far the individual scrolls to the page.
Dynamic Text Replacement
Dynamic text replacement enables you to customize the copy of your landing pages according to the keywords individuals use in order to discover your website. You can also modify the copy of your ads according to the keywords people type into Google.
This will enable you to customize your landing pages and ads to each user, increasing conversions.
Dynamic Text Replacement likewise supplies analytics that show how different variations perform. You’ll be able to see if altering something had a favorable or negative effect.
Unbounce Analytics
Unbounce gives you insights into the performance of your landing pages and how your A/B testing are carrying out. Integrating Unbounce with Google Analytics will enable you to get the most from this tool. You can then draw in extra data and drill down to the outcomes.
Faster Landing Pages
Unbounce was amongst the very first to adopt AMP (Accelerated Mobile Pages) as a landing page builder.
These pages have been specially optimized to load faster on mobile phones, reducing load times by approximately one second.
Unbounce has actually gone to great lengths to make sure that their pages load faster. The reasons are twofold:
Google now focuses on making certain web pages are mobile-friendly and load rapidly for mobile users. More than 60% of internet users access the internet by means of mobile devices.
Research studies reveal that pages packed faster result in greater conversions. One research study revealed that conversions stop by 7% for every single one second of loading time.
If you’re running a WordPress site then you’ll require to depend on an AMP plugin if you want to accomplish similar page speeds. However, UnBounce’s pages are far superior and will load faster and more effectively.
Unbounce Kind Builder
The kind builder is another helpful feature of the Unbounce marketing software. This is a feature that you wear’t requirement to use any third-party tool. It is easy to produce kinds from your Unbounce control panel.
There are no restrictions on the kind of fields that you can add. You are limited only by the variety of rows in each field. These limits aren’t fast and necessarily difficult rules. Unbounce support can help you get beyond these restrictions.
Unbounce Prices
Unbounce provides 4 plans that can be utilized to help companies of any size. These plans are specifically tailored to the specific requirements of numerous kinds of organizations.
Launch Plan – $72 per Month
This plan is ideal for small businesses that expect to convert as much as 500 visitors each month and receive 20,000 visits.
The Optimize plan – $120 each month
This plan is suitable for medium-sized business that anticipate 500 to 1,000 conversions, 30,000 to 66,000 visits monthly on one of the linked domains.
The Accelerate Plan – $200 per Month
This plan is created for big companies that expect to convert in between 2,000 and 3,000 visitors monthly on seven related domains.
The Scale plan – $300 monthly
This plan is designed for big strategies and can be used to fulfill different business requirements. They vary in their conversion and visit limitations and the optimum variety of domains that can link.
Unbounce Alternatives
Let’s now compare Unbounce to a few of its competitors.
Unbounce vs. ClickFunnels
- Both tools have comparable features, they approach them from different angles. Both tools offer drag-and-drop functionality. Unbounce can only be used to develop landing pages ClickFunnels lets you construct sales funnels and landing pages.|Both tools have comparable features, they approach them from different angles. ClickFunnels lets you construct sales funnels and landing pages.}
- Unbounce’s user interface and UX design are much better. It is much easier to use and looks cleaner than Clickfunnels’ user interface.
- Unbounce allows multiple domain connections, while Clickfunnels permits only 3 domains to be linked on their starter plan and 20 on their Platinum plan.
- Unbounce loads faster pages.
- ClickFunnels is more costly than Unbounce
Unbounce vs. LeadPages
- Unbounce offers more versatility in structure landing page templates.
- UnBounce’s prices structure is easy to understand, making it both suitable for sophisticated marketers and novices.
- UnBounce uses outstanding client service via phone or live chat.
- LeadPages is more inexpensive if you are wanting to begin an online business.
InstaPage vs. Unbounce
- Unbounces Landing page Builder transcends to Instapages. Instapage needs that users download additional plugins in order to create landing pages.
- Unboundless is more affordable than InstaPage. If you are comfy using Unbounced, we advise InstaPage.
- Unboundless doesn’t enable you to change colors as InstaPage does.
Last Thoughts
Unbounce deserves checking out. This tool is effective and basic sufficient to create stunning landing pages without any programming abilities.
ClickFunnels is a fantastic option if you are looking for something that will please your customers, even ecommerce abilities.
Unbounce, however, is the very best choice if landing pages are your main top priority.
If you are all set to get started, get a 14-day free trial of Unbounce. Unbounce Wistia