Unbounce Overlay – Pros & Cons

Last Updated on February 24, 2020

Have you been searching for a landing page builder that is easy to use and has all the features you need? Unbounce Overlay

UnBounce may be your finest bet if so.

It’s not just a landing page builder either – it also has marketing automation software that will assist you increase conversions on your site!

Does UnBounce have the finest conversion features to help you boost your sales?

Let’s discover.

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What can you do with Unbounce? Unbounce Overlay

Unbounce permits businesses to develop stunning, practical landing pages using one platform. Unbounce is concentrated on increasing your conversion rate, as visitors can be transformed into leads or consumers.

Unbounce is a fantastic tool for your organization. You don’t need to work with a developer. It’s extremely simple to utilize the drag-and-drop page maker, even for non-techies like me.

Unbounce provides a variety of landing page templates and conversion-focused features such as sticky bars and popups.

Unbounce’s A/B split-testing feature is among its biggest advantages. This tool permits you to create several landing pages and test various elements. Unbounce will continue to collect data over time so that you can see which elements result in higher conversions.

Pros & Cons of Unbounce

There will be drawbacks and good points, much like any other marketing software tool. Unbounce is no exception.

Let’s take a more detailed look at Unbounce’s pros and cons.

Unbounce Pros

  • Online marketers can increase their return on investments (ROI), with extremely adjustable dynamic text replacement
  • Drag and drop editor permits users to create landing pages rapidly and quickly without any design experience
  • Smart Traffic gets rid of the guesswork associated with testing different versions
  • A/B testing can be easy and boost conversion rates

Unbounce Cons

  • For a standalone product, it is pricey
  • It is not advised for site development but does consist of some tools that can be utilized to produce standard pages
  • It is a high learning curve. Support is not offered 24/5

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Unbounce Features

Unbounce is primarily utilized to develop landing pages. It also provides a range of other features, consisting of a landing page creator. These consist of sticky bars, pop-ups and A/B testing.

We’ll now take a better look at these features.

Related Article: unbounce mobile page reviews

Unbounce’s Main Feature – The Landing Page Builder

Unbounce’s drag and drop landing page builder makes it easy to create landing pages without having to write any code. This tool enables you to rapidly create landing pages utilizing templates or build your own.

You can select from over 100 templates to get you began. After you are done creating, you can rapidly replicate or edit pages so they can be reused throughout numerous campaigns. You can likewise tailor each element down to the pixel without restriction.

UnBounce landing page builder

A/B Testing

The initial step in A/B testing with UnBounce is to develop a split test. Split testing is a procedure where you create 2 versions of a page, one with one copy and the other with a various copy. Then you split the assets 50/50. You can see which one is converting visitors better. You can then designate various weights to the variants. The higher the weight, the higher the self-confidence in the test results.

Once you have 2 various variations, you can use the split tests to see which one converts much better. If the split test doesn \’t transform, move the original version to the other variation.

When you have your split test results, you can evaluate which version is carrying out better. It allows you to test different versions of a landing page to find which one converts much better. You can even run a test versus an existing page and see which one creates the most conversions.

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Smart Traffic

This is my favorite Unbounce feature. I enjoy being in control of how visitors come to my website.

Smart Traffic allows you to pick where your visitors originate from. You could, for instance, direct traffic from Facebook Ads to an email optin kind.

You can also use Google Adwords for direct traffic to your homepage. You may prefer to send out traffic by means of social media platforms like Instagram or Twitter. Whatever your choice, you can track who came through these channels and determine their impact.

Sticky Bars & Popups

Unbounce features its own pop-up builder and bar builder, in addition to the primary landing page feature. These tools make it simple to rapidly create pop-ups.

Popups can be used in numerous ways. You can produce a full-screen popup with exit intent.

Popups can be set up to appear on the leading or side of the website, or slide in from the sides. The popup can be activated in numerous other ways than exit intent. You can likewise set the trigger based on time invested in the site or how far the person scrolls down to the page.

Mobile view

Dynamic Text Replacement

Dynamic text replacement allows you to modify the copy of your landing pages according to the keywords individuals utilize in order to discover your website. You can likewise modify the copy of your ads according to the keywords people type into Google.

This will allow you to tailor your landing pages and ads to each user, increasing conversions.

Dynamic Text Replacement also offers analytics that demonstrate how different variations perform. You’ll have the ability to see if changing something had a positive or negative effect.

Unbounce Analytics

Unbounce provides you insights into the efficiency of your landing pages and how your A/B testing are carrying out. Integrating Unbounce with Google Analytics will enable you to get the most from this tool. You can then pull in additional data and drill down to the outcomes.


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Faster Landing Pages

Unbounce was amongst the first to adopt AMP (Accelerated Mobile Pages) as a landing page builder.

These pages have actually been specially enhanced to load faster on mobile devices, reducing load times by approximately one second.

Unbounce has actually gone to great lengths to guarantee that their pages load faster. The factors are twofold:

Google now concentrates on making sure web pages are mobile-friendly and load rapidly for mobile users. More than 60% of web users access the web by means of mobile phones.

Research studies show that pages filled faster cause higher conversions. One research study revealed that conversions come by 7% for each one second of loading time.

If you’re running a WordPress site then you’ll need to rely on an AMP plugin if you want to attain similar page speeds. Nevertheless, UnBounce’s pages are far exceptional and will load faster and more efficiently.

Unbounce pages

Unbounce Kind Builder

The form builder is another beneficial feature of the Unbounce marketing software. This is a feature that you put on’t need to use any third-party tool. It is easy to develop forms from your Unbounce control panel.

There are no constraints on the type of fields that you can include. Unbounce support can help you get beyond these constraints.

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Unbounce Pricing

Unbounce provides 4 plans that can be utilized to assist organizations of any size. These plans are particularly tailored to the particular needs of numerous types of organizations.

Launch Plan – $72 per Month

This plan is perfect for small companies that anticipate to convert up to 500 visitors monthly and receive 20,000 visits.

The Optimize plan – $120 each month

This plan appropriates for medium-sized companies that anticipate 500 to 1,000 conversions, 30,000 to 66,000 visits per month on one of the connected domains.

The Accelerate Plan – $200 each month

This plan is designed for large businesses that expect to convert between 2,000 and 3,000 visitors monthly on seven related domains.

The Scale plan – $300 per month

This plan is designed for large plans and can be utilized to satisfy various company needs. They vary in their conversion and check out limits and the optimum number of domains that can link.

Man presenting

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Unbounce Alternatives

Let’s now compare Unbounce to some of its competitors.

Unbounce vs. ClickFunnels

  1. Although both tools have comparable features, they approach them from various angles. Both tools offer drag-and-drop functionality. Unbounce can just be utilized to create landing pages ClickFunnels lets you construct sales funnels and landing pages.|Both tools have similar features, they approach them from different angles. ClickFunnels lets you develop sales funnels and landing pages.}
  2. Unbounce’s user interface and UX design are much better. It is easier to utilize and looks cleaner than Clickfunnels’ user interface.
  3. Unbounce permits numerous domain connections, while Clickfunnels allows just 3 domains to be linked on their starter plan and 20 on their Platinum plan.
  4. Unbounce loads faster pages.
  5. ClickFunnels is more costly than Unbounce

Unbounce vs. LeadPages

  1. Unbounce provides more versatility in building landing page templates.
  2. UnBounce’s prices structure is easy to understand, making it both perfect for sophisticated online marketers and newbies.
  3. UnBounce offers outstanding customer care by means of phone or live chat.
  4. If you are looking to begin an online business, LeadPages is more cost effective.

InstaPage vs. Unbounce

  1. Unbounces Landing page Builder is superior to Instapages. Instapage requires that users download additional plugins in order to produce landing pages.
  2. Unboundless is more affordable than InstaPage. If you are comfy using Unbounced, we suggest InstaPage.
  3. Unboundless doesn’t enable you to alter colors as InstaPage does.

Last Ideas

Unbounce is worth checking out. This tool is simple and powerful enough to create sensational landing pages without any programming abilities.

ClickFunnels is a terrific option if you are searching for something that will satisfy your clients, even ecommerce abilities.

Unbounce, however, is the very best choice if landing pages are your main concern.

Get a 14-day free trial of Unbounce if you are prepared to start. Unbounce Overlay

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