Unbounce Meaning – Pros & Cons

Last Updated on March 1, 2020

Have you been searching for a landing page builder that is easy to use and has all the features you require? Unbounce Meaning

If so, then UnBounce may be your best bet.

It’s not just a landing page builder either – it likewise has marketing automation software that will assist you increase conversions on your site!

Does UnBounce have the best conversion features to help you increase your sales?

Let’s find out.

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What can you make with Unbounce? Unbounce Meaning

Unbounce permits organizations to create sensational, practical landing pages using one platform. Unbounce is focused on increasing your conversion rate, as visitors can be transformed into clients or leads.

Unbounce is a fantastic tool for your company. You don’t need to employ a developer. It’s very simple to utilize the drag-and-drop page maker, even for non-techies like me.

Unbounce offers a variety of landing page templates and conversion-focused features such as sticky bars and popups.

Unbounce’s A/B split-testing feature is one of its biggest advantages. This tool permits you to create numerous landing pages and test various elements. Unbounce will continue to gather data in time so that you can see which elements lead to greater conversions.

UnBounce Pros & Cons

There will be disadvantages and good points, just like any other marketing software tool. Unbounce is no exception.

Let’s take a better look at Unbounce’s cons and pros.

Unbounce Pros

  • Marketers can increase their return on investments (ROI), with highly customizable dynamic text replacement
  • Drag and drop editor enables users to produce landing pages quickly and easily with no design experience
  • Smart Traffic removes the guesswork associated with testing different versions
  • A/B testing can be basic and boost conversion rates

Unbounce Cons

  • For a standalone product, it is pricey
  • It is not recommended for site creation however does consist of some tools that can be utilized to develop basic pages
  • It is a high learning curve. Support is not readily available 24/5

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Unbounce Features

Unbounce is mostly utilized to produce landing pages. It likewise supplies a variety of other features, including a landing page creator. These include sticky bars, pop-ups and A/B testing.

We’ll now take a more detailed look at these features.

Related Article: unbounce hippa

Unbounce’s Main Feature – The Landing Page Builder

Unbounce’s drag and drop landing page builder makes it simple to create landing pages without having to write any code. This tool permits you to quickly create landing pages using templates or develop your own.

You can choose from over 100 templates to get you started. After you are done creating, you can quickly duplicate or edit pages so they can be recycled throughout several projects. You can also tailor each element down to the pixel without restriction.

UnBounce landing page builder

A/B Testing

The first action in A/B testing with UnBounce is to develop a split test. Split testing is a process where you create two versions of a page, one with one copy and the other with a various copy. You split the assets 50/50.

Once you have two various variations, you can use the split tests to see which one converts much better. You can see which version of the page drives more conversions. Then, compare the two variations of the page. If the split test shows a higher number of signups, the second version must be more efficient. If the split test doesn \’t convert, move the original version to the other variation.

When you have your split test results, you can assess which version is performing much better. It enables you to test various versions of a landing page to discover which one converts better. You can even run a test versus an existing page and see which one creates the most conversions.

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Smart Traffic

This is my favorite Unbounce feature. I like being in control of how visitors get to my website.

Smart Traffic allows you to pick where your visitors come from. You could, for example, direct traffic from Facebook Ads to an e-mail optin type.

You can also use Google Adwords for direct traffic to your homepage. You might prefer to send traffic via social networks platforms like Instagram or Twitter. Whatever your choice, you can track who came through these channels and determine their impact.

Sticky Bars & Popups

Unbounce comes with its own pop-up builder and bar builder, in addition to the main landing page feature. These tools make it easy to quickly produce pop-ups.

Popups can be utilized in numerous methods. You can create a full-screen popup with exit intent.

Popups can be set up to appear on the top or side of the site, or slide in from the sides. The popup can be activated in many other methods than exit intent. You can likewise set the trigger based on time invested in the site or how far the individual scrolls down to the page.

Mobile view

Dynamic Text Replacement

Dynamic text replacement permits you to modify the copy of your landing pages according to the keywords people use in order to discover your website. You can also modify the copy of your ads according to the keywords people type into Google.

This will permit you to customize your landing pages and ads to each user, increasing conversions.

Dynamic Text Replacement also supplies analytics that demonstrate how various versions perform. You’ll be able to see if changing something had a favorable or unfavorable impact.

Unbounce Analytics

Unbounce provides you insights into the efficiency of your landing pages and how your A/B testing are carrying out. Integrating Unbounce with Google Analytics will permit you to get the most from this tool. You can then draw in extra information and drill down to the outcomes.


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Faster Landing Pages

Unbounce was amongst the very first to adopt AMP (Accelerated Mobile Pages) as a landing page builder.

These pages have actually been specifically enhanced to load faster on mobile phones, minimizing load times by an average of one second.

Unbounce has actually gone to excellent lengths to guarantee that their pages load faster. The factors are twofold:

Google now concentrates on making sure websites are mobile-friendly and load quickly for mobile users. More than 60% of web users access the web through mobile phones.

Studies reveal that pages packed faster cause greater conversions. One study revealed that conversions stop by 7% for every one second of loading time.

If you’re running a WordPress site then you’ll need to depend on an AMP plugin if you want to attain comparable page speeds. UnBounce’s pages are far exceptional and will load faster and more effectively.

Unbounce pages

Unbounce Type Builder

The kind builder is another beneficial feature of the Unbounce marketing software. This is a feature that you wear’t need to utilize any third-party tool. It is simple to produce types from your Unbounce control panel.

There are no restrictions on the kind of fields that you can add. You are restricted just by the variety of rows in each field. These limitations aren’t necessarily set guidelines. Unbounce support can assist you get beyond these limitations.

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Unbounce Prices

Unbounce provides 4 strategies that can be utilized to help companies of any size. These plans are particularly customized to the particular requirements of various kinds of services.

Launch Plan – $72 per Month

This plan is perfect for small companies that expect to convert as much as 500 visitors monthly and receive 20,000 visits.

The Optimize plan – $120 monthly

This plan appropriates for medium-sized companies that anticipate 500 to 1,000 conversions, 30,000 to 66,000 visits each month on one of the connected domains.

The Accelerate Plan – $200 per Month

This plan is developed for large services that expect to convert in between 2,000 and 3,000 visitors per month on seven associated domains.

The Scale plan – $300 monthly

This plan is designed for large strategies and can be utilized to meet different service needs. They vary in their conversion and go to limits and the optimum variety of domains that can connect.

Man presenting

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Unbounce Alternatives

Let’s now compare Unbounce to a few of its competitors.

Unbounce vs. ClickFunnels

  1. Although both tools have comparable features, they approach them from different angles. Both tools use drag-and-drop performance. Nevertheless, Unbounce can just be utilized to develop landing pages ClickFunnels lets you construct sales funnels and landing pages.|Both tools have comparable features, they approach them from different angles. ClickFunnels lets you develop sales funnels and landing pages.}
  2. Unbounce’s interface and UX design are better. It is easier to use and looks cleaner than Clickfunnels’ user interface.
  3. Unbounce enables multiple domain connections, while Clickfunnels permits just 3 domains to be connected on their starter plan and 20 on their Platinum plan.
  4. Unbounce loads faster pages.
  5. ClickFunnels is more costly than Unbounce

Unbounce vs. LeadPages

  1. Unbounce offers more flexibility in building landing page templates.
  2. UnBounce’s pricing structure is simple to understand, making it both suitable for advanced marketers and beginners.
  3. UnBounce provides exceptional client service through phone or live chat.
  4. LeadPages is more inexpensive if you are looking to begin an online business.

InstaPage vs. Unbounce

  1. Unbounces Landing page Builder is superior to Instapages. Instapage requires that users download additional plugins in order to produce landing pages.
  2. Unboundless is less expensive than InstaPage. If you are comfortable using Unbounced, we recommend InstaPage.
  3. Unboundless doesn’t enable you to alter colors as InstaPage does.

Last Ideas

Unbounce is worth having a look at. This tool is effective and simple sufficient to produce spectacular landing pages with no programming skills.

ClickFunnels is a great option if you are looking for something that will please your clients, even ecommerce capabilities.

Unbounce, nevertheless, is the very best choice if landing pages are your primary priority.

If you are prepared to get begun, get a 14-day free trial of Unbounce. Unbounce Meaning

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