Unbounce Lead Pages – Pros & Cons

Last Updated on July 27, 2021

Have you been looking for a landing page builder that is easy to utilize and has all the features you require? Unbounce Lead Pages

UnBounce may be your best bet if so.

It’s not simply a landing page builder either – it also has marketing automation software that will help you increase conversions on your site!

But, does UnBounce have the very best conversion features to help you improve your sales?

Let’s discover.

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What can you make with Unbounce? Unbounce Lead Pages

Unbounce allows services to develop spectacular, practical landing pages utilizing one platform. Unbounce is focused on increasing your conversion rate, as visitors can be converted into clients or leads.

Unbounce is an excellent tool for your service. You don’t need to employ a developer. It’s extremely simple to use the drag-and-drop page maker, even for non-techies like me.

Unbounce uses a variety of landing page templates and conversion-focused features such as sticky bars and popups.

Unbounce’s A/B split-testing feature is one of its biggest advantages. This tool enables you to produce several landing pages and test different elements. Unbounce will continue to gather information in time so that you can see which elements result in greater conversions.

Pros & Cons of Unbounce

There will be downsides and assets, much like any other marketing software tool. Unbounce is no exception.

Let’s take a closer look at Unbounce’s benefits and drawbacks.

Unbounce Pros

  • Marketers can increase their return on investments (ROI), with highly adjustable dynamic text replacement
  • Drag and drop editor permits users to create landing pages rapidly and quickly without any design experience
  • Smart Traffic eliminates the guesswork associated with testing various variations
  • A/B testing can be basic and boost conversion rates

Unbounce Cons

  • For a standalone product, it is expensive
  • It is not suggested for website production however does consist of some tools that can be used to develop fundamental pages
  • It is a high learning curve. Support is not readily available 24/5

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Unbounce Features

Unbounce is mainly used to create landing pages. It likewise supplies a range of other features, consisting of a landing page creator. These consist of sticky bars, pop-ups and A/B testing.

We’ll now take a more detailed look at these features.

Related Article: unbounce spam prevention

Unbounce’s Highlight – The Landing Page Builder

Unbounce’s drag and drop landing page builder makes it easy to create landing pages without having to write any code. This tool enables you to rapidly produce landing pages using templates or construct your own.

You can choose from over 100 templates to get you began. After you are done designing, you can rapidly replicate or modify pages so they can be recycled throughout several projects. You can likewise tailor each element down to the pixel without restriction.

UnBounce landing page builder

A/B Testing

The initial step in A/B testing with UnBounce is to create a split test. Split testing is a process where you create 2 versions of a page, one with one copy and the other with a various copy. Then you split the assets 50/50. You can see which one is converting visitors better. You can then designate different weights to the variants. The higher the weight, the higher the self-confidence in the test results.

When you have 2 various variations, you can use the split tests to see which one converts better. You can see which version of the page drives more conversions. Compare the 2 variations of the page. The second version should be more effective if the split test reveals a higher number of signups. If the split test doesn \’t convert, move the initial version to the other variation.

Once you have your split test results, you can evaluate which version is performing better. It allows you to test various versions of a landing page to discover which one converts much better. You can even run a test against an existing page and see which one creates the most conversions.

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Smart Traffic

This is my preferred Unbounce feature. I enjoy being in control of how visitors come to my site.

Smart Traffic allows you to select where your visitors come from. You could, for instance, direct traffic from Facebook Ads to an email optin form.

You can also use Google Adwords for direct traffic to your homepage. You may choose to send traffic by means of social media platforms like Instagram or Twitter. Whatever your option, you can track who came through these channels and determine their impact.

Sticky Bars & Popups

Unbounce features its own pop-up builder and bar builder, in addition to the main landing page feature. These tools make it easy to quickly develop pop-ups.

Popups can be used in numerous ways. You can create a full-screen popup with exit intent. The popup will be displayed when the visitor browses towards the back button, indicating that they have to do with leave your site. This popup represents our last attempt to catch an email address, or offer an item.

Popups can be configured to appear on the top or side of the site, or slide in from the sides. The popup can be triggered in many other ways than exit intent. You can likewise set the trigger based on time invested in the site or how far the individual scrolls down to the page.

Mobile view

Dynamic Text Replacement

Dynamic text replacement permits you to customize the copy of your landing pages according to the keywords people utilize in order to find your site. You can also customize the copy of your ads according to the keywords individuals type into Google.

This will allow you to tailor your landing pages and ads to each user, increasing conversions.

Dynamic Text Replacement likewise offers analytics that show how various variations perform. You’ll be able to see if changing something had a negative or positive impact.

Unbounce Analytics

Unbounce gives you insights into the efficiency of your landing pages and how your A/B testing are performing. Incorporating Unbounce with Google Analytics will enable you to get the most from this tool. You can then draw in additional data and drill down to the outcomes.


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Faster Landing Pages

Unbounce was among the first to embrace AMP (Accelerated Mobile Pages) as a landing page builder.

These pages have actually been specifically enhanced to load faster on mobile phones, decreasing load times by approximately one second.

Unbounce has actually gone to fantastic lengths to guarantee that their pages load faster. The reasons are twofold:

Google now focuses on ensuring web pages are mobile-friendly and load quickly for mobile users. More than 60% of internet users access the web through mobile phones.

Research studies reveal that pages packed faster result in greater conversions. One study revealed that conversions stop by 7% for every one second of loading time.

Then you’ll require to rely on an AMP plugin if you desire to achieve similar page speeds, if you’re running a WordPress website. UnBounce’s pages are far superior and will load faster and more efficiently.

Unbounce pages

Unbounce Form Builder

The kind builder is another useful feature of the Unbounce marketing software. This is a feature that you don’t need to utilize any third-party tool. It is simple to produce forms from your Unbounce dashboard.

There are no restrictions on the type of fields that you can add. Unbounce support can assist you get beyond these restrictions.

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Unbounce Pricing

Unbounce offers four plans that can be used to help services of any size. These strategies are specifically tailored to the specific needs of various types of organizations.

Launch Plan – $72 per Month

This plan is ideal for small businesses that anticipate to convert up to 500 visitors each month and receive 20,000 visits.

The Optimize plan – $120 each month

This plan is suitable for medium-sized business that expect 500 to 1,000 conversions, 30,000 to 66,000 visits each month on one of the connected domains.

The Accelerate Plan – $200 per Month

This plan is designed for big companies that expect to convert in between 2,000 and 3,000 visitors monthly on 7 associated domains.

The Scale plan – $300 per month

This plan is designed for large strategies and can be used to meet various service requirements. They differ in their conversion and go to limitations and the maximum number of domains that can link.

Man presenting

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Unbounce Alternatives

Let’s now compare Unbounce to some of its rivals.

Unbounce vs. ClickFunnels

  1. Although both tools have similar features, they approach them from various angles. Both tools offer drag-and-drop performance. Unbounce can just be used to develop landing pages ClickFunnels lets you develop sales funnels and landing pages.|Both tools have similar features, they approach them from different angles. ClickFunnels lets you develop sales funnels and landing pages.}
  2. Unbounce’s interface and UX design are better. It is much easier to utilize and looks cleaner than Clickfunnels’ interface.
  3. Unbounce permits multiple domain connections, while Clickfunnels permits only 3 domains to be linked on their starter plan and 20 on their Platinum plan.
  4. Unbounce loads faster pages.
  5. ClickFunnels is more pricey than Unbounce

Unbounce vs. LeadPages

  1. Unbounce uses more flexibility in building landing page templates.
  2. UnBounce’s rates structure is easy to understand, making it both ideal for innovative marketers and newbies.
  3. UnBounce offers outstanding client service by means of phone or live chat.
  4. If you are looking to begin an online business, LeadPages is more affordable.

InstaPage vs. Unbounce

  1. Unbounces Landing page Builder is superior to Instapages. Instapage requires that users download extra plugins in order to develop landing pages.
  2. Unboundless is cheaper than InstaPage. We suggest InstaPage if you are comfortable utilizing Unbounced.
  3. Unboundless doesn’t allow you to change colors as InstaPage does.

Last Ideas

Unbounce deserves checking out. This tool is easy and powerful sufficient to produce stunning landing pages with no programming skills.

ClickFunnels is a fantastic choice if you are trying to find something that will satisfy your customers, even ecommerce abilities.

Unbounce, nevertheless, is the very best option if landing pages are your main concern.

If you are ready to get started, get a 14-day free trial of Unbounce. Unbounce Lead Pages

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