Unbounce Conversion Tag Adwords – Pros & Cons

Last Updated on November 13, 2020

Have you been searching for a landing page builder that is simple to use and has all the features you need? Unbounce Conversion Tag Adwords

If so, then UnBounce may be your best choice.

It’s not simply a landing page builder either – it likewise has marketing automation software that will help you increase conversions on your site!

However, does UnBounce have the very best conversion features to assist you boost your sales?

Let’s find out.

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What can you do with Unbounce? Unbounce Conversion Tag Adwords

Unbounce enables businesses to produce spectacular, functional landing pages using one platform. Unbounce is focused on increasing your conversion rate, as visitors can be converted into leads or clients.

Unbounce is a great tool for your company. You put on’t requirement to work with a developer. It’s super basic to utilize the drag-and-drop page maker, even for non-techies like me.

Unbounce uses a range of landing page templates and conversion-focused features such as sticky bars and popups.

Unbounce’s A/B split-testing feature is among its greatest advantages. This tool allows you to create multiple landing pages and test different elements. Unbounce will continue to collect data in time so that you can see which elements cause higher conversions.

UnBounce Pros & Cons

There will be disadvantages and assets, similar to any other marketing software tool. Unbounce is no exception.

Let’s take a more detailed look at Unbounce’s pros and cons.

Unbounce Pros

  • Online marketers can increase their return on investments (ROI), with extremely adjustable dynamic text replacement
  • Drag and drop editor allows users to create landing pages rapidly and easily without any design experience
  • Smart Traffic eliminates the uncertainty associated with testing different variations
  • A/B testing can be basic and boost conversion rates

Unbounce Cons

  • For a standalone item, it is expensive
  • It is not advised for website production however does include some tools that can be utilized to create fundamental pages
  • It is a steep learning curve. Support is not offered 24/5

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Unbounce Features

Unbounce is primarily utilized to develop landing pages. It likewise supplies a range of other features, consisting of a landing page creator. These consist of sticky bars, pop-ups and A/B testing.

We’ll now take a closer take a look at these features.

Related Article: can you blind copy new leads in unbounce?

Unbounce’s Highlight – The Landing Page Builder

Unbounce’s drag and drop landing page builder makes it easy to develop landing pages without having to compose any code. This tool allows you to quickly create landing pages using templates or build your own.

You can select from over 100 templates to get you began. After you are done creating, you can rapidly duplicate or modify pages so they can be recycled across multiple campaigns. You can also customize each element down to the pixel without restriction.

UnBounce landing page builder

A/B Testing

The first step in A/B testing with UnBounce is to create a split test. Split testing is a procedure where you develop two versions of a page, one with one copy and the other with a different copy. You split the assets 50/50.

As soon as you have 2 various variations, you can use the split tests to see which one converts better. If the split test doesn \’t convert, move the initial version to the other variation.

Once you have your split test results, you can examine which version is performing much better. It enables you to test different versions of a landing page to find which one converts much better. You can even run a test against an existing page and see which one creates the most conversions.

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Smart Traffic

This is my preferred Unbounce feature. I love being in control of how visitors arrive at my website.

Smart Traffic enables you to pick where your visitors originate from. You could, for instance, direct traffic from Facebook Ads to an email optin type.

You can also use Google Adwords for direct traffic to your homepage. You may prefer to send out traffic through social media platforms like Instagram or Twitter. Whatever your option, you can track who came through these channels and measure their effect.

Sticky Bars & Popups

Unbounce includes its own pop-up builder and bar builder, in addition to the primary landing page feature. These tools make it easy to rapidly create pop-ups.

Popups can be utilized in numerous methods. You can create a full-screen popup with exit intent. The popup will be shown when the visitor browses towards the back button, suggesting that they have to do with leave your website. This popup represents our last effort to record an e-mail address, or offer an item.

Popups can be configured to appear on the leading or side of the website, or slide in from the sides. The popup can be triggered in lots of other methods than exit intent. You can likewise set the trigger based on time invested in the website or how far the person scrolls to the page.

Mobile view

Dynamic Text Replacement

Dynamic text replacement allows you to modify the copy of your landing pages according to the keywords individuals utilize in order to find your site. You can also customize the copy of your ads according to the keywords people type into Google.

This will allow you to tailor your landing pages and ads to each user, increasing conversions.

Dynamic Text Replacement also provides analytics that show how different versions carry out. You’ll have the ability to see if altering something had a unfavorable or favorable effect.

Unbounce Analytics

Unbounce offers you insights into the efficiency of your landing pages and how your A/B testing are performing. Integrating Unbounce with Google Analytics will enable you to get the most from this tool. You can then pull in extra data and drill down to the outcomes.


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Faster Landing Pages

Unbounce was amongst the first to adopt AMP (Accelerated Mobile Pages) as a landing page builder.

These pages have been specially enhanced to load faster on mobile phones, reducing load times by approximately one second.

Unbounce has gone to excellent lengths to ensure that their pages load faster. The factors are twofold:

Google now concentrates on making certain web pages are mobile-friendly and load quickly for mobile users. More than 60% of web users access the internet through mobile phones.

Studies show that pages packed faster lead to greater conversions. One study showed that conversions visit 7% for each one second of loading time.

Then you’ll need to rely on an AMP plugin if you desire to accomplish similar page speeds, if you’re running a WordPress website. Nevertheless, UnBounce’s pages are far remarkable and will load faster and more efficiently.

Unbounce pages

Unbounce Type Builder

The form builder is another beneficial feature of the Unbounce marketing software. This is a feature that you put on’t requirement to use any third-party tool. It is simple to develop kinds from your Unbounce dashboard.

There are no constraints on the kind of fields that you can add. You are restricted only by the variety of rows in each field. These limitations aren’t necessarily hard and fast rules. Unbounce support can assist you get beyond these limitations.

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Unbounce Pricing

Unbounce provides 4 strategies that can be utilized to help services of any size. These plans are specifically tailored to the particular needs of various types of businesses.

Launch Plan – $72 each month

This plan is perfect for small companies that anticipate to convert approximately 500 visitors each month and get 20,000 visits.

The Optimize plan – $120 each month

This plan is suitable for medium-sized companies that expect 500 to 1,000 conversions, 30,000 to 66,000 visits per month on among the linked domains.

The Accelerate Plan – $200 monthly

This plan is created for large organizations that expect to convert in between 2,000 and 3,000 visitors per month on 7 related domains.

The Scale plan – $300 monthly

This plan is created for big strategies and can be utilized to meet various organization needs. They differ in their conversion and visit limits and the optimum variety of domains that can link.

Man presenting

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Unbounce Alternatives

Let’s now compare Unbounce to some of its competitors.

Unbounce vs. ClickFunnels

  1. Although both tools have similar features, they approach them from various angles. Both tools provide drag-and-drop performance. However, Unbounce can just be utilized to create landing pages ClickFunnels lets you construct sales funnels and landing pages.|Both tools have comparable features, they approach them from various angles. ClickFunnels lets you build sales funnels and landing pages.}
  2. Unbounce’s interface and UX design are better. It is much easier to utilize and looks cleaner than Clickfunnels’ interface.
  3. Unbounce enables multiple domain connections, while Clickfunnels enables only 3 domains to be linked on their starter plan and 20 on their Platinum plan.
  4. Unbounce loads faster pages.
  5. ClickFunnels is more pricey than Unbounce

Unbounce vs. LeadPages

  1. Unbounce uses more flexibility in structure landing page templates.
  2. UnBounce’s pricing structure is simple to understand, making it both ideal for sophisticated online marketers and novices.
  3. UnBounce offers excellent client service via phone or live chat.
  4. If you are looking to start an online company, LeadPages is more economical.

InstaPage vs. Unbounce

  1. Unbounces Landing page Builder transcends to Instapages. Instapage requires that users download additional plugins in order to develop landing pages.
  2. Unboundless is less expensive than InstaPage. If you are comfortable utilizing Unbounced, we suggest InstaPage.
  3. Unboundless doesn’t allow you to alter colors as InstaPage does.

Last Thoughts

Unbounce deserves taking a look at. This tool is easy and powerful enough to develop stunning landing pages without any programming abilities.

ClickFunnels is an excellent option if you are searching for something that will please your consumers, even ecommerce abilities.

Unbounce, however, is the very best option if landing pages are your main concern.

Get a 14-day free trial of Unbounce if you are all set to get going. Unbounce Conversion Tag Adwords

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