Tracking Hubspot Unbounce – Pros & Cons

Last Updated on September 19, 2021

Have you been looking for a landing page builder that is simple to use and has all the features you require? Tracking Hubspot Unbounce

If so, then UnBounce may be your best option.

It’s not simply a landing page builder either – it likewise has marketing automation software that will assist you increase conversions on your site!

Does UnBounce have the best conversion features to assist you increase your sales?

Let’s find out.

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What can you do with Unbounce? Tracking Hubspot Unbounce

Unbounce allows services to produce stunning, practical landing pages using one platform. Unbounce is focused on increasing your conversion rate, as visitors can be transformed into leads or consumers.

Unbounce is an excellent tool for your business. You don’t need to employ a developer. It’s incredibly easy to utilize the drag-and-drop page maker, even for non-techies like me.

Unbounce uses a variety of landing page templates and conversion-focused features such as sticky bars and popups.

Unbounce’s A/B split-testing feature is among its biggest advantages. This tool allows you to develop several landing pages and test various elements. Unbounce will continue to collect data in time so that you can see which elements cause higher conversions.

Pros & Cons of Unbounce

There will be disadvantages and assets, similar to any other marketing software tool. Unbounce is no exception.

Let’s take a closer take a look at Unbounce’s cons and pros.

Unbounce Pros

  • Online marketers can increase their return on investments (ROI), with extremely customizable dynamic text replacement
  • Drag and drop editor enables users to develop landing pages quickly and easily without any design experience
  • Smart Traffic removes the uncertainty associated with testing various versions
  • A/B testing can be basic and boost conversion rates

Unbounce Cons

  • For a standalone item, it is expensive
  • It is not advised for site creation but does include some tools that can be used to develop basic pages
  • It is a high learning curve. Support is not readily available 24/5

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Unbounce Features

Unbounce is primarily utilized to develop landing pages. It likewise provides a range of other features, consisting of a landing page creator. These include sticky bars, pop-ups and A/B testing.

We’ll now take a closer take a look at these features.

Related Article: ungroup unbounce

Unbounce’s Main Feature – The Landing Page Builder

Unbounce’s drag and drop landing page builder makes it simple to develop landing pages without having to write any code. This tool allows you to rapidly develop landing pages utilizing templates or build your own.

You can pick from over 100 templates to get you started. After you are done developing, you can rapidly duplicate or modify pages so they can be recycled throughout numerous projects. You can also tailor each element down to the pixel without restriction.

UnBounce landing page builder

A/B Testing

The first step in A/B testing with UnBounce is to create a split test. Split testing is a procedure where you produce 2 versions of a page, one with one copy and the other with a different copy. You split the assets 50/50. You can see which one is converting visitors better. You can then appoint different weights to the variants. The higher the weight, the higher the confidence in the test results.

Once you have two various variations, you can utilize the split tests to see which one converts much better. If the split test doesn \’t transform, move the original version to the other variation.

Once you have your split test results, you can examine which version is carrying out better. It allows you to test different versions of a landing page to discover which one converts better. You can even run a test versus an existing page and see which one produces the most conversions.

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Smart Traffic

This is my preferred Unbounce feature. I enjoy being in control of how visitors reach my website.

Smart Traffic allows you to select where your visitors originate from. You could, for example, direct traffic from Facebook Ads to an email optin type.

You can also use Google Adwords for direct traffic to your homepage. You might choose to send traffic through social networks platforms like Instagram or Twitter. Whatever your choice, you can track who came through these channels and measure their impact.

Sticky Bars & Popups

Unbounce features its own pop-up builder and bar builder, in addition to the primary landing page feature. These tools make it easy to quickly produce pop-ups.

Popups can be used in lots of ways. You can produce a full-screen popup with exit intent.

Popups can be configured to appear on the top or side of the website, or slide in from the sides. The popup can be triggered in lots of other methods than exit intent. You can also set the trigger based upon time spent on the website or how far the person scrolls to the page.

Mobile view

Dynamic Text Replacement

Dynamic text replacement enables you to modify the copy of your landing pages according to the keywords individuals use in order to find your website. You can also modify the copy of your ads according to the keywords people type into Google.

This will permit you to customize your landing pages and ads to each user, increasing conversions.

Dynamic Text Replacement also offers analytics that demonstrate how different versions perform. You’ll be able to see if altering something had a favorable or negative impact.

Unbounce Analytics

Unbounce offers you insights into the efficiency of your landing pages and how your A/B testing are performing. Integrating Unbounce with Google Analytics will allow you to get the most from this tool. You can then draw in extra data and drill down to the results.


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Faster Landing Pages

Unbounce was among the very first to embrace AMP (Accelerated Mobile Pages) as a landing page builder.

These pages have been specially optimized to load faster on mobile devices, reducing load times by an average of one second.

Unbounce has actually gone to fantastic lengths to make sure that their pages load faster. The factors are twofold:

Google now focuses on making certain websites are mobile-friendly and load rapidly for mobile users. More than 60% of web users access the web via mobile devices.

Research studies show that pages packed faster lead to greater conversions. One research study showed that conversions stop by 7% for each one second of loading time.

If you’re running a WordPress website then you’ll need to depend on an AMP plugin if you want to attain similar page speeds. However, UnBounce’s pages are far exceptional and will load faster and more efficiently.

Unbounce pages

Unbounce Form Builder

The form builder is another helpful feature of the Unbounce marketing software. This is a feature that you put on’t requirement to utilize any third-party tool. It is easy to create kinds from your Unbounce dashboard.

There are no constraints on the type of fields that you can add. Unbounce support can assist you get beyond these restrictions.

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Unbounce Pricing

Unbounce uses four strategies that can be utilized to assist services of any size. These strategies are particularly customized to the particular needs of different kinds of companies.

Launch Plan – $72 each month

This plan is ideal for small companies that anticipate to convert up to 500 visitors per month and receive 20,000 visits.

The Optimize plan – $120 each month

This plan appropriates for medium-sized business that anticipate 500 to 1,000 conversions, 30,000 to 66,000 visits monthly on among the connected domains.

The Accelerate Plan – $200 each month

This plan is developed for large businesses that expect to convert between 2,000 and 3,000 visitors monthly on seven related domains.

The Scale plan – $300 per month

This plan is created for large strategies and can be used to meet different company needs. They differ in their conversion and go to limitations and the optimum number of domains that can connect.

Man presenting

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Unbounce Alternatives

Let’s now compare Unbounce to some of its competitors.

Unbounce vs. ClickFunnels

  1. Both tools have similar features, they approach them from different angles. Both tools use drag-and-drop performance. Unbounce can only be used to produce landing pages ClickFunnels lets you develop sales funnels and landing pages.|Both tools have similar features, they approach them from various angles. ClickFunnels lets you build sales funnels and landing pages.}
  2. Unbounce’s interface and UX design are much better. It is much easier to use and looks cleaner than Clickfunnels’ interface.
  3. Unbounce enables numerous domain connections, while Clickfunnels allows just 3 domains to be connected on their starter plan and 20 on their Platinum plan.
  4. Unbounce loads faster pages.
  5. ClickFunnels is more pricey than Unbounce

Unbounce vs. LeadPages

  1. Unbounce provides more versatility in structure landing page templates.
  2. UnBounce’s rates structure is simple to comprehend, making it both ideal for sophisticated online marketers and novices.
  3. UnBounce uses outstanding client service through phone or live chat.
  4. If you are looking to begin an online organization, LeadPages is more economical.

InstaPage vs. Unbounce

  1. Unbounces Landing page Builder transcends to Instapages. Instapage needs that users download additional plugins in order to create landing pages.
  2. Unboundless is cheaper than InstaPage. If you are comfortable using Unbounced, we suggest InstaPage.
  3. Unboundless doesn’t permit you to alter colors as InstaPage does.

Last Ideas

Unbounce deserves taking a look at. This tool is simple and effective enough to create stunning landing pages without any programming skills.

ClickFunnels is a terrific choice if you are trying to find something that will satisfy your consumers, even ecommerce abilities.

Unbounce, nevertheless, is the best choice if landing pages are your main priority.

Get a 14-day free trial of Unbounce if you are all set to begin. Tracking Hubspot Unbounce

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