Google Shopping Unbounce – Pros & Cons

Last Updated on October 19, 2021

Have you been looking for a landing page builder that is simple to utilize and has all the features you require? Google Shopping Unbounce

UnBounce might be your finest bet if so.

It’s not just a landing page builder either – it also has marketing automation software that will assist you increase conversions on your site!

However, does UnBounce have the best conversion features to assist you increase your sales?

Let’s find out.

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What can you make with Unbounce? Google Shopping Unbounce

Unbounce permits businesses to create spectacular, practical landing pages using one platform. Unbounce is focused on increasing your conversion rate, as visitors can be transformed into consumers or leads.

Unbounce is an excellent tool for your organization. You wear’t requirement to work with a developer. It’s extremely basic to utilize the drag-and-drop page maker, even for non-techies like me.

Unbounce provides a variety of landing page templates and conversion-focused features such as sticky bars and popups.

Unbounce’s A/B split-testing feature is among its biggest benefits. This tool allows you to produce multiple landing pages and test various elements. Unbounce will continue to collect information gradually so that you can see which elements cause greater conversions.

Pros & Cons of Unbounce

There will be drawbacks and good points, much like any other marketing software tool. Unbounce is no exception.

Let’s take a better take a look at Unbounce’s pros and cons.

Unbounce Pros

  • Marketers can increase their return on investments (ROI), with extremely adjustable dynamic text replacement
  • Drag and drop editor permits users to produce landing pages rapidly and quickly without any design experience
  • Smart Traffic gets rid of the guesswork associated with testing different versions
  • A/B testing can be basic and boost conversion rates

Unbounce Cons

  • For a standalone item, it is expensive
  • It is not recommended for site creation however does consist of some tools that can be utilized to produce fundamental pages
  • It is a high learning curve. Support is not readily available 24/5

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Unbounce Features

Unbounce is primarily used to create landing pages. It likewise provides a variety of other features, including a landing page creator. These include sticky bars, pop-ups and A/B testing.

We’ll now take a better take a look at these features.

Related Article: fetch as google unbounce

Unbounce’s Main Feature – The Landing Page Builder

Unbounce’s drag and drop landing page builder makes it simple to develop landing pages without needing to compose any code. This tool allows you to rapidly develop landing pages utilizing templates or develop your own.

You can pick from over 100 templates to get you began. After you are done creating, you can rapidly duplicate or modify pages so they can be recycled throughout multiple campaigns. You can also personalize each element down to the pixel without restriction.

UnBounce landing page builder

A/B Testing

The initial step in A/B testing with UnBounce is to develop a split test. Split testing is a process where you create 2 versions of a page, one with one copy and the other with a different copy. You split the assets 50/50. You can see which one is converting visitors better. You can then assign different weights to the variants. The higher the weight, the higher the confidence in the test results.

You can use the split tests to see which one converts much better as soon as you have 2 various variations. You can see which version of the page drives more conversions. Compare the two variations of the page. If the split test reveals a higher number of signups, the second version ought to be more efficient. If the split test doesn \’t transform, move the initial version to the other variation.

As soon as you have your split test results, you can examine which version is carrying out much better. You can compare the results of each variation versus the control. When analyzing the data, you can figure out which version is delivering the highest conversions. A/B testing helps you decide which page is more reliable. It allows you to test various versions of a landing page to find which one converts much better. You can even run a test versus an existing page and see which one produces the most conversions.

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Smart Traffic

This is my favorite Unbounce feature. I enjoy being in control of how visitors get to my website.

Smart Traffic allows you to pick where your visitors originate from. You could, for instance, direct traffic from Facebook Ads to an email optin form.

You can likewise use Google Adwords for direct traffic to your homepage. You might choose to send out traffic via social networks platforms like Instagram or Twitter. Whatever your choice, you can track who came through these channels and measure their effect.

Sticky Bars & Popups

Unbounce includes its own pop-up builder and bar builder, in addition to the main landing page feature. These tools make it easy to rapidly produce pop-ups.

Popups can be utilized in many methods. You can develop a full-screen popup with exit intent. The popup will be shown when the visitor navigates towards the back button, suggesting that they have to do with leave your website. This popup represents our last effort to capture an e-mail address, or sell an item.

Popups can be set up to appear on the leading or side of the website, or slide in from the sides. The popup can be activated in lots of other ways than exit intent. You can also set the trigger based upon time spent on the website or how far the individual scrolls down to the page.

Mobile view

Dynamic Text Replacement

Dynamic text replacement permits you to modify the copy of your landing pages according to the keywords individuals utilize in order to find your site. You can likewise modify the copy of your ads according to the keywords people type into Google.

This will enable you to tailor your landing pages and ads to each user, increasing conversions.

Dynamic Text Replacement likewise provides analytics that show how various variations perform. You’ll have the ability to see if changing something had a negative or favorable impact.

Unbounce Analytics

Unbounce gives you insights into the performance of your landing pages and how your A/B testing are carrying out. Integrating Unbounce with Google Analytics will enable you to get the most from this tool. You can then pull in extra information and drill down to the results.


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Faster Landing Pages

Unbounce was among the very first to embrace AMP (Accelerated Mobile Pages) as a landing page builder.

These pages have actually been specially enhanced to load faster on mobile devices, lowering load times by approximately one second.

Unbounce has actually gone to excellent lengths to ensure that their pages load faster. The reasons are twofold:

Google now focuses on making certain websites are mobile-friendly and load quickly for mobile users. More than 60% of web users access the internet via mobile devices.

Research studies show that pages loaded faster result in higher conversions. One research study showed that conversions come by 7% for every single one second of loading time.

If you’re running a WordPress website then you’ll require to count on an AMP plugin if you wish to accomplish comparable page speeds. UnBounce’s pages are far remarkable and will load faster and more efficiently.

Unbounce pages

Unbounce Kind Builder

The form builder is another useful feature of the Unbounce marketing software. This is a feature that you wear’t need to use any third-party tool. It is simple to develop kinds from your Unbounce control panel.

There are no restrictions on the type of fields that you can include. You are restricted just by the number of rows in each field. These limitations aren’t quick and necessarily hard guidelines. Unbounce support can help you get beyond these limitations.

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Unbounce Pricing

Unbounce provides four strategies that can be utilized to help businesses of any size. These plans are specifically tailored to the particular requirements of numerous types of organizations.

Launch Plan – $72 monthly

This plan is perfect for small companies that anticipate to convert up to 500 visitors each month and get 20,000 visits.

The Optimize plan – $120 each month

This plan appropriates for medium-sized companies that expect 500 to 1,000 conversions, 30,000 to 66,000 visits monthly on among the linked domains.

The Accelerate Plan – $200 each month

This plan is designed for large companies that anticipate to convert in between 2,000 and 3,000 visitors each month on 7 associated domains.

The Scale plan – $300 per month

This plan is developed for big strategies and can be used to fulfill various service requirements. They differ in their conversion and go to limits and the optimum variety of domains that can link.

Man presenting

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Unbounce Alternatives

Let’s now compare Unbounce to some of its rivals.

Unbounce vs. ClickFunnels

  1. Although both tools have comparable features, they approach them from different angles. Both tools provide drag-and-drop functionality. However, Unbounce can just be utilized to create landing pages ClickFunnels lets you develop sales funnels and landing pages.|Both tools have comparable features, they approach them from different angles. ClickFunnels lets you construct sales funnels and landing pages.}
  2. Unbounce’s user interface and UX design are much better. It is easier to use and looks cleaner than Clickfunnels’ interface.
  3. Unbounce permits multiple domain connections, while Clickfunnels enables just 3 domains to be linked on their starter plan and 20 on their Platinum plan.
  4. Unbounce loads faster pages.
  5. ClickFunnels is more pricey than Unbounce

Unbounce vs. LeadPages

  1. Unbounce provides more versatility in building landing page templates.
  2. UnBounce’s rates structure is easy to comprehend, making it both ideal for innovative online marketers and newbies.
  3. UnBounce offers excellent customer care through phone or live chat.
  4. LeadPages is more affordable if you are wanting to begin an online organization.

InstaPage vs. Unbounce

  1. Unbounces Landing page Builder transcends to Instapages. Instapage requires that users download additional plugins in order to produce landing pages.
  2. Unboundless is more affordable than InstaPage. If you are comfortable using Unbounced, we recommend InstaPage.
  3. Unboundless doesn’t permit you to alter colors as InstaPage does.

Last Ideas

Unbounce deserves checking out. This tool is powerful and easy adequate to create stunning landing pages without any programming abilities.

ClickFunnels is a terrific choice if you are looking for something that will satisfy your consumers, even ecommerce capabilities.

Unbounce, however, is the very best option if landing pages are your main priority.

If you are all set to get begun, get a 14-day free trial of Unbounce. Google Shopping Unbounce

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